Feb
21st
Thu
21st
First they acquired Burt’s Bees; now, Clorox is throwing its hat into the green cleaning ring with the launch of Green Works, a line of “natural” green cleaners designed to compete with the likes of Seventh Generation and method. Unveiled today, Green Works is the first such effort from a major consumer products company, and there’s a pretty interesting story behind it all.*
*Caption taken from tree hugger, see full story at www.treehugger.com/files/2008/01/clorox-green-works.php
